Marketing and selling by your financial professionals through social media can expand your reach, drive lead conversion, and grow client relationships. In order for social media strategies to thrive, financial marketers and compliance teams must collaborate to supply the right content and empower associates in the field to use the channel effectively. 

At the 2021 Digital Marketing for Financial Services New York Summit, Leslie Leach, Hearsay’s VP of Marketing, joined Peter Tartaro, Manager for Practice Development at Securian Financial, to discuss how to maximize business growth from your field social media program.

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